Discover Your Brand Archetype
Brand archetypes are the hidden essence lying behind the world’s most iconic brands that naturally draw millions of people to them.
And the same magnetic essence can be found in your brand too.
If you are unhappy with your existing brand or unclear about creating your new brand, archetypes are like finding a missing piece of a puzzle, helping align your business with your purpose.
The quiz is free, takes just 5 minutes, and you receive a personalised book on your archetype that includes your:
Archetype family
Archetype strengths and weaknesses
Brand values
Brand visuals
Iconic international and ad examples
Our archetypes book has taken over 12 months to create. Your personal brand booklet is Each booklet is 10 pages and includes a series of in depth emails to help you deepen your understanding and connection between you, your brand, and your customers.
To find out yours, take the quiz.

Find the Heart & Soul of Your Brand
Take the quiz today and discover more about your true brand.
Great Humans is a female-founded boutique branding and website development agency.
We serve heart-centred business leaders who put people and our planet before profit.
Our passion is working with clients in the wellness, personal development, spiritual, healing, speaking, coaching, and consulting sectors… we call them Great Humans. 🙂
Our mission is to help Great Humans reach more people by providing branding, website support, SEO, and online marketing services taking away all the headaches, leaving more time to change the world. Is this you?
Great Humans was founded in 2019 when 19Design agency founder Samantha Ferriere decided to build a dedicated agency to serve a special part of her client base.
Founded in Melbourne, Australia our team is a close-knit, highly skilled, globally-located, multi-cultural team of 8 that serves clients in Australia and New Zealand.

© Great Humans 2024
Great Humans acknowledges the Traditional Custodians of Country throughout Australia and the world. We pay our respects to all indigenous cultures including Aboriginal and Torres Strait Islander cultures and to Elders past, present and emerging.